Ethics you can verify. Impact you can count.Every devotee deserves confidence in what they buy.
Licences cover hygiene. Standards cover safety. Grades cover quality. Tags cover origin. The scriptural question sits outside all of them, so we review it and record the reason.
See how our standard fitsOur review adds to these schemes. It does not replace a legal licence, a government standard, or a temple's own decision.
Legal filings, peer-reviewed studies, and consumer surveys point the same way. We keep the limits of each figure attached to it, because overstating the problem is its own kind of dishonesty.
See the evidence with sourcesA 2026 chargesheet alleges that about 60 lakh kg of adulterated material was supplied as ghee to Tirumala Tirupati Devasthanams between 2019 and 2024.
Chargesheet allegation, not a final judgment
In a July 2026 LocalCircles online survey, 38% of 18,207 respondents said they were very confident about the purity of the ghee their household buys.
Survey of stated confidence, not laboratory results
A 2017 study found lead at or above 1 microgram per gram in 78.3% of 23 samples bought in India. The WHO says there is no known safe level of lead exposure.
Peer-reviewed study of 118 samples in total
Verification is the visible part. It only means something when the makers behind a product and the people buying it are part of the same system.
Before a claim is approved we look at what the product is, what goes into it, and which tradition it says it belongs to. Every decision is written down with its scope and its renewal date.
Read the full standardThe maker or packer, the materials, the quantity, and the applicable licences must be identifiable from the pack and the records behind it.
Representative samples go through the checks that suit the product. Where laboratory work is needed, the lab must hold the right recognised scope.
Council members examine intended use, ingredients, method, and stated tradition against named texts, and record the reason for the decision.
A 2026 craft study put average artisan output at about ₹270 a day across the states it surveyed. A seal is worth very little if it never reaches the people who actually make the goods.
Get a product reviewedArtisan terms, worker safety, and pay practices are reviewed against published criteria rather than taken on trust.
We help traditional makers meet buyer requirements without giving up the method that made the work worth buying in the first place.
Sourcing and packaging are assessed alongside the product, so a responsible claim covers the whole thing and not just the label.
Temples, makers, scholars, and devotees each hold one part of the picture. Most of the confusion in this trade comes from those parts never meeting.
See how partnership worksWays to check offerings, keep records, report seva, and test a partnership before committing to it.
A clear path towards products a temple can approve, with the scope of the review written down from the start.
What was checked, what was not checked, and the date the review runs out. No claim beyond what the evidence supports.
Four steps, with the checks matched to what the product is and what it claims. The scope of the review is written down before it starts.
Business details, labels, licences, ingredients, suppliers, and the product's intended use.
Representative samples go through the checks that fit their product category and claims.
The council reviews scriptural context and records the reason for its decision.
Where needed, a site review takes place before the final scope and renewal date are set.
What the seal does not mean. Certification says a named product passed our published review inside a stated scope and renewal date. It is not government approval, not approval by every temple, and not a promise that every future batch is risk free. Changes to a formulation or a site may need a fresh review.
Four groups, one shared record of what a product is and where it came from.
Check products, keep records, report seva, and try a partnership at a small scale before you commit to it.
Partner with usPrepare responsible products and small pilots that respect a temple's own approval process.
Explore partnershipKnow what was checked and what was not, so the offering you carry into a temple is one you can stand behind.
Join our communityBack practical systems that make spiritual commerce more honest, with the evidence published alongside the claims.
Support our missionTell us what you make, what you sell, or what you want checked. We will tell you plainly what a review would cover and what it would leave out.
